Results and Takeaways
I’m happy to say that ever since the launch of Amanda’s new website, she’s seen a 50% increase in her bookings, was signed to two agencies, and is even being flown to other cities for shoots.
The biggest takeaway I had with this project is to always try to talk to those who would be the end users when solving these design and UX problems. Granted I could have just looked at websites for models and made assumptions, but then I would be doing a disservice. I liked that I was crafting this site purely for those who would be looking at it the most.
Beyond that, I would still wholeheartedly agree with famous architect Mies van der Rohe when he said “less is more”, as I felt it’s very relevant when taking on site projects like this where there might be too much information spread out all over. I think a portfolio site should simply be a means to see one’s talents and offered services, and then it’s up to the client to make the sale and provide the rest.